Guiding softball players and their families through a clear, holistic recruiting roadmap that reduces anxiety, builds confidence, and creates stronger opportunities on and off the field, so your family can make confident, informed college decisions.

TAKE CONTROL OF YOUR RECRUITING JOURNEY

The right guidance at the right time can change everything.

I started Uncommon Journey so no softball family has to guess their way through recruiting. You get proven strategies, realistic expectations, and a partner who cares about your athlete as a whole person.

Explore Service Package

MEET THE FOUNDER & CEO

Hey, I'm Luke Rice

Here’s what I bring to your recruiting journey:

• A Trusted, Objective Voice
A perspective beyond parent or travel coach helping players make confident, informed decisions.

• A Bigger Vision Than Softball
I’m passionate about helping athletes pursue their goals on and off the field. This process is about more than just a roster spot.

• Accountability & Structure
I mentor players to stay focused, disciplined, and aligned with the goals they’ve set for themselves.

• Personalized Support That Reduces Stress
Families don’t need more confusion, they need clarity, strategy, and steady guidance.

• Confidence Through a Clear Plan
I provide a proven roadmap so players and parents feel organized, prepared, and in control of the recruiting process.

How it works

A simple three-step start to a clear, individualized recruiting plan for your softball journey.

1. Schedule a Free 60-Minute Consultation Call

We meet on Zoom for about an hour to learn your story, player background, current recruiting situation, and answer any questions you have about your current situation and/or recruiting in general. Then, you decide if Uncommon Journey is the right fit for your family.

2. Player Development & Exposure Onboarding Meeting

If you decide Uncommon Journey is the right fit, I schedule an onboarding meeting and we take a deep dive into two key areas: Player Development (skills and strength training, nutrition, recovery, academics, goals and dreams) and Player Exposure (current communication with coaches, highlight video, target schools, geography, and camps/ showcases). I assess where you are in each area and use this information to build your player’s Individualized Recruiting Plan.

3. Your Uncommon Journey Officially Begins

You gain access to the Uncommon Journey: Pathway to College Softball Handbook and we begin scheduled one-on-one meetings focused on instruction, education, and day-to-day execution of your Individualized Recruiting Plan. Players in the All-In Package and Extended Pathway Package will also receive access to the new Uncommon Journey Player App, a powerful tool designed to help athletes and families manage their entire recruiting journey in one place. I’ll be with you and your family every step of the way.

Featured Service package

All-In Package

The All In Package is my most comprehensive level of support, built for softball players and families at any stage of the recruiting journey who want maximum structure and accountability from start to finish. It is especially suited for busy families who need an experienced recruiting coach to manage the details, keep the process organized, and ensure nothing falls through the cracks so they can focus on supporting their athlete on and off the field.

HERE IS WHAT YOU'RE GAINING ACCESS TO:

All Accelerated Package services, PLUS:
Bi- Monthly check-in meetings via Zoom or phone (as necessary)
Full-service email management including: education, assistance in drafting, editing, and scheduling communication frequency
Ongoing highlight video creation support, editing, and distribution strategy
Direct communication and relationship-building support with college coaches
Personalized recruiting calendar management with reminders and deadlines
Camp, showcase, and tournament registration support and logistics planning
College visit planning assistance (unofficial and official visit prep)
Comprehensive target school research including coaching staff, team culture, academic fit, and roster needs
Advanced metrics tracking and communication of player development progress
Social media content creation support and posting strategy
Recruiting questionnaire completion assistance (parent assist)
Resume and player profile creation and ongoing updates
NCAA Eligibility Center full-service support and compliance guidance
24/7 priority access via email, text, and phone
Family strategy sessions to align on goals, timelines, and decision-making
Access to exclusive recruiting webinars, workshops, and guest speaker sessions (with college coaches and players)
Post-commitment support and transition planning to college softball

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Uncommon Journey Player App

Players in the All-In Package will also receive access to the upcoming Uncommon Journey Player App, a powerful tool designed to help athletes and families manage their entire recruiting journey in one place.

Inside the app, players will be able to track:

• 5-5-10-5 target schools

• Recruiting tasks and goals

• Coach communications

• Performance goals and development

• Recruiting resources

• Video library and more

This app will be a game-changer for players and families, providing a clear system to stay organized, focused, and proactive throughout the recruiting process.

Questions, answered

FAQ about Uncommon Journey Recruiting Services.

Who is Uncommon Journey best for?

I’m a great fit for driven softball families with athletes typically in 8th-11th grade who want to play in college but aren’t sure how to get from “good softball player” to “recruited college athlete” or aren’t seeing results with their current approach. I work with all levels (D1, D2, D3, NAIA, and JUCO) and focus on matching your athlete’s goals, academics, and financial picture to the right level and schools.

How do you work with our current club or high school coach?

I see myself as part of your athlete’s support team. I complement the on-field development your coaches are leading by helping with strategy, communication, and decision making in the recruiting process, and I aim to collaborate with them whenever possible. There are times, however, when we’ll talk honestly about whether a different club environment is needed to provide the appropriate coaching and/or exposure required to play at the next level.

Can you guarantee a scholarship or signing with a college?

No ethical recruiting service can guarantee a specific offer, scholarship, or signing. What I can promise is a clear plan, honest feedback, and a proven process that gives your daughter the best possible opportunity to find the right fit and to be fully prepared when that opportunity comes.

How much time will this take for our family each week?

Most families spend about 3-4 hours per week on recruiting-related tasks when working with me. I focus on what actually moves the needle so you’re not stuck in busywork; you’ll always know the next few most important steps, and I’ll help you fit them around school, training, and tournaments.

The Essential College Softball Recruiting Checklist

A free step-by-step recruiting roadmap designed to help softball players and families stay organized, focused, and proactive throughout the recruiting journey. This checklist covers the essential areas college coaches evaluate, including skill development, communication with coaches, video strategy, recruiting platforms, academics, and building a balanced target school list.